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In another sign of shifting forces in the social media universe, the UK's national public service broadcaster, the BBC, is dipping a toe into the fediverse by setting up its own Mastodon instance.
I think its going to help that they have different accounts on their instance for different purposes. While there will be fewer people discovering those BBC accounts, at least at first, someone can feel that their decision to follow a specific journalist or topic of coverage was well founded when it doesn’t dominate their feed, but does keep them updated about stuff.
I think its going to help that they have different accounts on their instance for different purposes. While there will be fewer people discovering those BBC accounts, at least at first, someone can feel that their decision to follow a specific journalist or topic of coverage was well founded when it doesn’t dominate their feed, but does keep them updated about stuff.