Improving online advertising through product and infrastructure | The Mozilla Blog
blog.mozilla.org
LAURA CHAMBERS, CEO, MOZILLA CORPORATION As Mark shared in his blog, Mozilla is going to be more active in digital advertising. Our hypothesis is that we n

Despite its emphasis on protecting privacy, Mozilla is moving towards integrating ads, backed by new infrastructure from their acquisition of Anonym. They claim this will maintain a balance between user control and online ad economics, using privacy-preserving tech. However, this shift appears to contradict Mozilla’s earlier stance of protecting users from invasive advertising practices, and it signals a change in their priorities.

  • sunbeam60@lemmy.one
    73·
    4 hours ago

    But that isn’t the balance that’s being struck. Mozilla is trying to balance between useful services being available for free and people’s right to privacy. If you’re using any websites that has staff employed, they’re more likely than not being paid for by advertising.

    • Tekhne@sh.itjust.works
      21·
      2 hours ago

      Honestly, despite the crypto, good on Brave browser for trying to subvert the advertising model by providing an actual monetization alternative

      • RedditWanderer@lemmy.world
        3·
        1 hour ago

        What does this even mean? Brave didnt find something to “subvert the advertising model”, they have a subscription lol. Mozilla is trying to keep its browser free and safe, especially now that it’s losing its billion dollar google funding.