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Ford's Model e division is now losing over $100,000 per EV sold. As a result, the carmaker is looking to scale back EV production, according to industry insiders who claim Ford has cut back on battery orders significantly.
It’s expensive moving to the next version of the product that the consumer demands?
Running an innovative business is not all fields of flowers and line-go-up record profit margins?
Who could possibly have guessed other than literally every textbook on economics, finance, innovation or business accounting?
/s
Ford needs to put on it’s big boy pants and figure this out. There’s only so much gas in the ground.
Relevant user name.
I do English good. But my keyboard doesn’t two well.
Its no tits