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They will spend $500k to make a documentary about this, pump it up to hit #1, and at the end of the day net the same results: $55.5 million spent to have the #1 show.
They will spend $500k to make a documentary about this, pump it up to hit #1, and at the end of the day net the same results: $55.5 million spent to have the #1 show.
Judging by the story in the article, the doc would be hundred times more interesting than the nonexistent tv show anyway.