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I don’t know about that. There’s a reason why Twitter keeps losing advertisers. If you’re Nike, you don’t want an ad for Nikes next to a guy spouting a racist rant or hurling a bunch of insults.
The advertisers don’t care if the engagement is respectful or not, only that it’s engagement.
It’s not really like that, if it’s toxic, advertisers don’t want to associate their brand with it. Look at how many videos on youtube got demonetized.
I don’t know about that. There’s a reason why Twitter keeps losing advertisers. If you’re Nike, you don’t want an ad for Nikes next to a guy spouting a racist rant or hurling a bunch of insults.
I understand what you’re saying, but
Profitability != Value
When political power is part of the return.
That’s what makes reddit attractive to someone like Tencent.
They care if it’s monetizable