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They have a sustainability angle, which I guess is what would drive most to subscribe. The company would probably argue they need a subscription model to ensure people return the shoes regularly so they can recycle them, but it would be good if they could find a way to do this without removing the consumer’s right to ownership.
They have a sustainability angle, which I guess is what would drive most to subscribe. The company would probably argue they need a subscription model to ensure people return the shoes regularly so they can recycle them, but it would be good if they could find a way to do this without removing the consumer’s right to ownership.