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JPEG XL faces fierce competition from AVIF. And Google. A bit of both0:00 - What is JPEG?1:20 - JPEG XL2:07 - AVIF3:08 - JPEG XL's Strengths4:58 - AVIF Suppo...
And they’ll make eleventy bajillion dollars in the meantime, plenty of money to pay their inevitable punitive “fines.”
Hell old MSs penalty was giving free licenses in markets it never had a grip on, so its “lock 'em in!” model meant the “penalty” benefited them!