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The key capitalistic trick is to time your step 2 just when you have a critical mass on your platform.
Upper management has understood that our shitty paywall will remove x% of our users from our platform. But if (100-x)% of our users can pay $y annually, we can sustain our business model and make $z of profit each year. PR will take care of all the backlash but it’s all calculated.
The key capitalistic trick is to time your step 2 just when you have a critical mass on your platform. Upper management has understood that our shitty paywall will remove x% of our users from our platform. But if (100-x)% of our users can pay $y annually, we can sustain our business model and make $z of profit each year. PR will take care of all the backlash but it’s all calculated.